
Wildcrafted Cottonwood Oil
Big Wood Balm — Product Packaging & Identity
Roles: Brand Designer, Lead Illustrator, Creative Strategist
Scope: Full brand launch and label layout system for an independent apothecary line. Blending intricate illustration with clean typography, establishing strong retail shelf presence.



"Should I Stay or Should I Go?"
Powerhouse — Product Packaging Series
Roles: Brand Designer, Lead Illustrator, Creative Strategist
A multi-volume, variable packaging system for an iconic restaurant and lifestyle brand. Celebrating the bicycle and beer culture that thrives in the Wood RIver Valley.



City of Hailey — Municipal Public Mural
Roles: Art Director, Project Manager, Lead Painter
A permanent, large-scale landmark installation for the Hailey Arts & Historic Preservation Commission. A flagship public art project in a high-visibility public environment.



Collaborative "S.T.E.A.M." Mural
Roles: Creative Director, Project Coordinator, Lead Instructor
An commission synthesizing Science, Technology, Engineering, Art, and Math into a unified story, visually depicting knowledge taking flight.

Director of Visual Systems & Public Art Installations
Kevin Fitzpatrick
Real-world design systems, product packaging, promotional campaigns and large-scale public murals.
My work connects backgrounds in digital content operations with hands-on physical craftsmanship. I focus on clear project communication, deadline management, and reliable resultes. Read more
Creative Direction: Visual strategy, brand identity systems, and spatial design.
Project Management: Public art commissions, client relations, and project budgeting.
Field Operations: Large-scale mural production, crew management, and onsite coordination.
Technical Design: Scalable vector asset creation, pre-press production, and packaging.
Software & Systems: Adobe CC, Figma, database workflows, and CMS architecture.

